LOVE TO GET YOU AND YOUR BUSINESS IN THE PRESS?
Ever wonder why your competitors are always in the press and you're not? Desperate for the media to notice you and get your story (and business) in the papers, magazines and on TV but don't know how to do it?
After trying and failing to get media coverage of our own in the early days of our business, we started learning how to do PR properly. And it paid off.
Over the past five years we've appeared on national TV and radio and in countless national newspapers and magazines. We even get journalists approaching us about media stories.
The good news is that there's no great secret to PR success. It's just having the right PR knowledge and applying it. And that's exactly what we share with you in our PR Kit - so you too can make your business (and you) famous.
WHAT'S IN THE PR KIT?
Our PR Kit contains everything you need to plan and implement a professional PR strategy yourself. You get workbooks and worksheets that teach you how to create your PR strategy, write professional press releases, put together your media kit - and then use it to get coveted media coverage.
Here's just a taste of some of the things you'll learn:
- Why your press release has not one but TWO audiences
- The five elements of a good news story
- The four important qualities of great headlines and email subject lines
- Why your first paragraph is so important and how to write a world-beating one
- How to structure your main press release copy to get all the right elements into it
- The words you MUST avoid in your press release
- What to do if you’re sending your release out to more than one contact
- Why it’s important to include and check your contact details
THESE ARE THE KIND OF RESULTS YOU CAN GET
Here's just some of the coverage we've achieved using the exact strategy we teach you in the PR Kit:
READY TO MAKE YOUR BUSINESS FAMOUS TOO?
Knowledge only works if you act on it. And to ensure you put your newfound PR expertise into action (and get the results you really want), our four-week PR challenge is included in the PR Kit.
The Make your business famous challenge includes a 30-minute video class, and and an accompanying worksheet. We teach you exactly how we've achieved our PR coverage - and the really big PR mistakes you need to avoid. Then give you weekly tasks to bring your own PR plan to life.
All the workbooks you need to complete this challenge are included in the PR Kit.
ISN'T IT TIME YOU WERE THE BIG STORY?
If you've got something to share with the world - a big story, a brilliant business, unique expertise - it deserves to be heard. And the only way to let the world know you exist is to start doing your own PR.
So let's get your story out into the world and make you and your business famous.
Founder of Talented Ladies Club
About the instructor
Hannah Martin is a small business and careers expert. She regularly appears in the national media and on TV and radio, and has taught workshops for Country Living Magazine and Mumsnet.
A passionate advocate of women in business, Hannah is a member of the All Party Parliamentary Group (APPG) Women in Business, and a mentor for Natwest Bank's Entrepreneurial Spark programme.
Hannah is also an award-winning copywriter and digital strategy consultant, with over 20 years' experience in the advertising industry, and a qualified psychotherapist, hypnotherapist and NLP Practitioner.