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    Use an icon and text to communicate the value proposition and share the specific benefits of your offering. What makes it unique in your market?

  • Icon & text

    Use an icon and text to communicate the value proposition and share the specific benefits of your offering. What makes it unique in your market?

  • Icon & text

    Use an icon and text to communicate the value proposition and share the specific benefits of your offering. What makes it unique in your market?

Course curriculum

  • 1
    INTRO: Are you ready to fall in love with LinkedIn?
    • What will you learn on this course?
    • Progress checklist
    • A quick tip before you edit your profile
  • 2
    Here's your free summary builder!
    • Download your summary builder
  • 3
    MODULE ONE: Build your personal brand
    • How to edit your LinkedIn profile
    • The five golden rules of the perfect profile photo
    • Add your profile photo
    • How to find the right LinkedIn keywords for your profile
    • Find your LinkedIn keywords
    • How to write a LinkedIn headline that will get you found by the right people
    • Write your LinkedIn headline
    • How to write a killer LinkedIn summary
    • Write your LinkedIn Summary
    • How to write your experience section
    • How to use skills and endorsements to appeal to the right employers
    • Complete your skills section
    • How to get LinkedIn All-Star Status
    • Check your LinkedIn All-Star Status
    • How to hide your connections so no one else can see them
  • 4
    MODULE TWO: Grow your connections and network
    • 20 ways to make your LinkedIn profile unmissable
    • Promote your profile checklist
    • How to turn your LinkedIn profile into a PDF
    • How to check and change your privacy settings
    • How to create a bespoke URL
    • How to set up a job search on LinkedIn
  • 5
    MODULE THREE: Use LinkedIn to promote your brand and sell
    • Why invest time in your company page?
    • Six questions you need to answer before using LinkedIn for business
    • How to set up your company page
    • How to edit your company page details
    • How to use your company page
    • How to create a showcase page
    • How to edit your showcase page
    • How to share an update from your company page
    • Five sales strategies that work on LinkedIn
  • 6
    MODULE FOUR: Establish yourself as an influencer on LinkedIn
    • Why LinkedIn is the perfect platform to establish yourself as an influencer
    • An easy, six-step guide to finding and sharing content on LinkedIn
    • How often should you post on LinkedIn? And WHAT should you post?
    • How to write and publish articles on LinkedIn
    • How to write an article on LinkedIn
    • How to get your LinkedIn posts seen by as many people as possible
    • Social media sharer cheat sheet
    • Social media timetable
    • Takeaway exercises - what can you do next?
  • 7
    BONUS RESOURCES
    • Some tips and tools to help you
    • A quick guide to writing brilliant status updates
    • 22 brilliant LinkedIn summaries to inspire you
    • LinkedIn summary builder

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